GWM Tank 300 vs Toyota Land Cruiser FJ
Value retention, real cost and monthly money, compared on the same 2026 South African data.
The Toyota Land Cruiser FJ wins on money kept: 73% retained after three years vs 63%, worth about R 115 567 at trade-in time.
Both curves, one chart
Head to head
| Tank 300 | Land Cruiser FJ | |
|---|---|---|
| New price (from) | R 649 900 | R 714 000 |
| ±Monthly instalment | R 11 359/m | R 12 480/m |
| Retained after 1 year | 79% | 86% |
| Retained after 3 years | 63% | 73% |
| Value after 3 years | R 408 896 | R 524 463 |
| Lost to depreciation (3y) | R 241 004 | R 189 537 |
| Value after 5 years | R 317 565 | R 437 751 |
| Our tier | Chinese (established) | Workhorse bakkie & ladder-frame SUV |
GWM Tank 300 →
This retro-styled ladder-frame off-roader launched in February 2024 and found a ready audience among buyers priced out of a Wrangler or Prado. Petrol, hybrid and diesel versions are offered, with the 2.4TD added in 2025 dropping the entry price to about R650k. Standard diff locks give it real off-road credibility.
Known for: serious off-road kit for the price
Toyota Land Cruiser FJ →
Toyota's newest nameplate here, a compact body-on-frame 4x4 that slots below the Prado and arrived in South Africa in 2026 from around R714k. It targets buyers who want real Land Cruiser hardware in a smaller, cheaper package. Early demand has been strong given the shortage of affordable proper off-roaders.
Known for: new compact land cruiser for the jimny crowd
Common questions
Which holds value better, the GWM Tank 300 or the Toyota Land Cruiser FJ?
The Toyota Land Cruiser FJ. It keeps about 73% of its price after three years against 63% for the GWM Tank 300, a gap of 11 points.
Which is cheaper to own over three years?
Depreciation is the biggest ownership cost. The GWM Tank 300 loses about R 241 004 over three years and the Toyota Land Cruiser FJ loses about R 189 537. Fuel, insurance and servicing can narrow or widen that, but the depreciation gap is the number to start from.
What do they cost per month?
On typical finance (10% deposit, 72 months, 11.75%), the GWM Tank 300 runs about R 11 359 per month and the Toyota Land Cruiser FJ about R 12 480, before fees and insurance.
Keep going
Modelled estimates on a retail basis; spec levels and real transaction prices vary.