Audi Q7 vs Land Rover Discovery
Value retention, real cost and monthly money, compared on the same 2026 South African data.
Too close to call on resale: both keep about 60% of their value over three years. Decide on the deal, not the badge.
Both curves, one chart
Head to head
| Q7 | Discovery | |
|---|---|---|
| New price (from) | R 1 958 000 | R 1 824 700 |
| ±Monthly instalment | R 34 223/m | R 31 893/m |
| Retained after 1 year | 79% | 79% |
| Retained after 3 years | 60% | 60% |
| Value after 3 years | R 1 177 750 | R 1 097 570 |
| Lost to depreciation (3y) | R 780 250 | R 727 130 |
| Value after 5 years | R 869 719 | R 810 508 |
| Our tier | Premium (established) | Premium (established) |
Audi Q7 →
Audi's seven-seat flagship SUV has sold here since 2006 and now starts near R2 million in 55 TFSI Platinum form. Diesel 45 TDI versions did the volume work for family and towing duty over the years. Early used examples are affordable, but air suspension and electronics repairs can get expensive.
Known for: seven-seat quattro family hauler
Land Rover Discovery →
Five generations of Discovery have been sold in South Africa, and the Disco 3 and 4 in particular became the default upmarket family off-roader and towing vehicle. The current model soldiers on in a pared-back six-derivative range from around R1.8 million. Older diesels are plentiful used but air suspension and electronics wear down values.
Known for: seven-seat family off-roader
Common questions
Which holds value better, the Audi Q7 or the Land Rover Discovery?
They are close to inseparable: 60% vs 60% retained after three years. Buy on price, spec and the deal you can get, not on resale.
Which is cheaper to own over three years?
Depreciation is the biggest ownership cost. The Audi Q7 loses about R 780 250 over three years and the Land Rover Discovery loses about R 727 130. Fuel, insurance and servicing can narrow or widen that, but the depreciation gap is the number to start from.
What do they cost per month?
On typical finance (10% deposit, 72 months, 11.75%), the Audi Q7 runs about R 34 223 per month and the Land Rover Discovery about R 31 893, before fees and insurance.
Keep going
Modelled estimates on a retail basis; spec levels and real transaction prices vary.