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Audi A7 vs Porsche Panamera

Value retention, real cost and monthly money, compared on the same 2026 South African data.

The short answer

The Audi A7 wins on money kept: 56% retained after three years vs 54%, worth about R 379 632 at trade-in time.

Both curves, one chart

R0R750kR1,5mR2,3mR3mNow1y2y3y4y5y6y7y8yYears from now
Audi A7 Porsche Panamera

Head to head

A7Panamera
New price (from)R 1 574 600R 2 353 000
±Monthly instalmentR 27 521/mR 41 127/m
Retained after 1 year77%76%
Retained after 3 years56%54%
Value after 3 yearsR 887 195R 1 266 827
Lost to depreciation (3y)R 687 405R 1 086 173
Value after 5 yearsR 630 521R 876 928
Our tierPremium (established)Luxury flagship & exotic

Audi A7

A fastback alternative to the A6 that sold in modest numbers in South Africa from 2011. The 55 TFSI Sportback and the RS 7 carried the later range before it left local price lists. Heavy initial depreciation makes used examples look like bargains, but running costs stay flagship-sized.

Known for: fastback styling and cabin tech

Porsche Panamera

Porsche's big four-door has been sold in South Africa since 2010 as an alternative to the S-Class and 7 Series. The current car starts around R2.35 million with petrol and E-Hybrid drivetrains, and the earlier diesel found local buyers too. Like most luxury flagships it sheds value quickly, which makes used examples look tempting against their original prices.

Known for: limousine comfort with genuine pace

Common questions

Which holds value better, the Audi A7 or the Porsche Panamera?

The Audi A7. It keeps about 56% of its price after three years against 54% for the Porsche Panamera, a gap of 3 points.

Which is cheaper to own over three years?

Depreciation is the biggest ownership cost. The Audi A7 loses about R 687 405 over three years and the Porsche Panamera loses about R 1 086 173. Fuel, insurance and servicing can narrow or widen that, but the depreciation gap is the number to start from.

What do they cost per month?

On typical finance (10% deposit, 72 months, 11.75%), the Audi A7 runs about R 27 521 per month and the Porsche Panamera about R 41 127, before fees and insurance.

Keep going

Modelled estimates on a retail basis; spec levels and real transaction prices vary.