Volkswagen up! value and depreciation
Known for big-car feel in a city car.
Depreciation curve
We class the Volkswagen up! as a budget & entry level in our 12-tier model, which puts its retention at roughly 63% after three years and 49% after five. Big used demand keeps cheap cars moving, but thinner brand equity means faster percentage losses than the Polo class.
Retention table
| After | Retained |
|---|---|
| 1 year | 80% |
| 3 years | 63% |
| 5 years | 49% |
| 7 years | 38% |
| 10 years | 25% |
Estimates for a new purchase at list price; retail basis, trade-in ≈ 12% under retail.
VW's city car arrived in 2015 and was dropped by 2020 as the locally built Polo Vivo covered the entry market at a better price. It drives with more polish than most rivals in the class and makes a solid, safe first car on the used market.
up! against its rivals
Volkswagen up!: common questions
Does the Volkswagen up! hold its value?
We class the Volkswagen up! as a budget & entry level in our 12-tier model, which puts its retention at roughly 63% after three years and 49% after five. Big used demand keeps cheap cars moving, but thinner brand equity means faster percentage losses than the Polo class.
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All figures are modelled estimates for planning, not offers or valuations. Data reviewed 2026.