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Luxury flagship & exoticluxury convertibleNo longer sold new

Rolls-Royce Dawn value and depreciation

Known for open-top rolls-royce grand touring.

Year-1 depreciation
25%
3-year retention
52%
5-year retention
35%
Tier
Luxury flagship & exotic

Depreciation curve

R0R25R50R75R100Now1y2y3y4y5y6y7y8y9y10yYears from now

We class the Rolls-Royce Dawn as a luxury flagship & exotic in our 12-tier model, which puts its retention at roughly 52% after three years and 35% after five. Flagship saloons and exotics shed value brutally once the first owner is done. Some halo cars (911, certain AMG and M cars) beat this curve and carry per-model overrides.

Retention table

AfterRetained
1 year75%
3 years52%
5 years35%
7 years24%
10 years13%

Estimates for a new purchase at list price; retail basis, trade-in ≈ 12% under retail.

The Dawn convertible found a natural home among Cape Town and Clifton buyers after its 2016 launch. It shared its underpinnings with the Wraith and was discontinued in 2023 without a direct petrol successor. Low-mileage used cars are the norm rather than the exception.

Dawn against its rivals

Rolls-Royce Dawn: common questions

Does the Rolls-Royce Dawn hold its value?

We class the Rolls-Royce Dawn as a luxury flagship & exotic in our 12-tier model, which puts its retention at roughly 52% after three years and 35% after five. Flagship saloons and exotics shed value brutally once the first owner is done. Some halo cars (911, certain AMG and M cars) beat this curve and carry per-model overrides.

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All figures are modelled estimates for planning, not offers or valuations. Data reviewed 2026.