Ford Kuga value and depreciation
Known for the 1.6 ecoboost fire saga.
Depreciation curve
We class the Ford Kuga as a mainstream in our 12-tier model, which puts its retention at roughly 67% after three years and 54% after five. Solid volume sellers from established brands. Around two thirds of the price left after three years.
Retention table
| After | Retained |
|---|---|
| 1 year | 83% |
| 3 years | 67% |
| 5 years | 54% |
| 7 years | 42% |
| 10 years | 29% |
Estimates for a new purchase at list price; retail basis, trade-in ≈ 12% under retail.
Remembered mostly for the 1.6 EcoBoost engine fires of 2016 and 2017, which forced a mass recall and did lasting damage to the badge. Before that it was a competent Tiguan rival, sold from 2011 until Ford quietly dropped it in 2022 without bringing the third generation. Used prices are soft as a result, which makes clean later cars decent value.
Kuga against its rivals
Ford Kuga: common questions
Does the Ford Kuga hold its value?
We class the Ford Kuga as a mainstream in our 12-tier model, which puts its retention at roughly 67% after three years and 54% after five. Solid volume sellers from established brands. Around two thirds of the price left after three years.
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All figures are modelled estimates for planning, not offers or valuations. Data reviewed 2026.